A low impact diet
We believe that food is the single strongest lever to optimise human health and environmental sustainability on Earth.
We live in an era of ecocide. Human inflicted damages to our planet - climate breakdown, wildlife annihilation, destruction of land and waters - put all or her inhabitants in imminent danger. Scientists call for a radical change in the global food system, less meat consumption and more legumes, as three billion people worldwide are malnourished and food production is exceeding planetary boundaries.
Behind Plantcraft, we are three successful genX entrepreneurs from Europe and New Zealand. Our generation, together with the baby boomers has ruined the world for the millennials, and the three of us want to help unfuck it.